Aseer Time

About Us

Aseer Time Group is a brand borne out of the passion for satisfying a wide range of tastes



is a brand borne out of the passion for satisfying a wide range of tastes across all world cultures. We are one of the biggest providers of top-quality foods and beverages. By providing world-class delicacies and drinks prepared using carefully sourced ingredients, we have been able to touch lives and transmit happiness.

Many years ago, our founders discovered how essential it is to eat healthy and how almost impossible that is for an average man. Hence, we decided to create the solution by creating a platform where we can collaborate with people who share the same vision. Since its establishment in 2011, we have made foods and drinks rich in healthy nutrients.

Each of our products stands out in many ways. That is because we have based each creation on a solid foundation of quality, which is an essential element that our reputation has been built upon. This standard of quality is what we aim to spread all over the world through rich partnerships and life-enriching collaborations by investing in all aspects of production, from product development and research to marketing. Our marketing strategies are targeted towards enriching customers with essential information, such that the marketing department is one of the most invested in. As a franchising company, we believe that it is our obligation to spread the word all over about the greatness of our products and services.

Our brands include Aseer Time, Papa Kanafa, Bugerat, and Einstein. Currently, we are present in these countries: Kuwait, Bahrain, KSA, Qatar, UAE, Oman, Iraq, Lebanon, Egypt, Jordan, Turkey & USA. We are also open to launching new markets at other international locations, including Europe and the United States.

At Aseer Time Group, we are professional in the art of creating unique tastes that foster happiness. This, we accomplish by staying true to our golden rules: Charity, honesty & Integrity, Teamwork & Collaboration, Constant Growth, Flexibility, Offer Happiness, and Excellence, Development & Reward.
By partnering with other passionate individuals and brands all over the world. We are readily willing to train partners to bring the necessary knowledge and certifications. Our team of professionals handles each partnership, especially to proffer the specific solutions they need.

Through continuous research and development, we help people develop unique strategies while remaining true to the global brand you’ve always known. The company provides continued support to its partners in all the business aspects, from initiation to operations, by helping in venue selection, engineering design, employee training, soft opening, and procedures. 

While innovation and commitment towards our customers and partners have always driven us, we continue to look for new ways to grow and help you succeed in the business endeavors. We continue to focus on maintaining our success story and introducing fresh concepts and products with the aim to offer unique tastes that everyone can enjoy.

Our rich history is one that we love to tell because of the inspirations it generates for us and hope others get from it. We continue to expand through partnerships with other passionate brands. This is important in staying through to our promise of sharing happiness through unique tastes.


This was the year it all started with three partners coming together in the Bunaid Alqar suburbs of Kuwait. These young businessmen and food enthusiasts met to discuss how their childhood aspirations and passions for food could be transformed into reality. After a series of meetings, they discovered the huge gap that existed between people’s tastes and the satisfaction that they craved. 

The discussions advanced, but something was missing. And with no luck presenting itself immediately, they decided to explore the City for ideas. As fate would have it, they approached their favorite café, and before them was what they had been seeking for. Their eyes sparkled with joy as their visions were lying ahead of them. They craved for Their favorite dinner to be served with a delicious freshly made cup of juice. And that was where the discussions were finalized. Two months later, Aseer Time was born. A 40 square meter shop which was determined to dominate the global stage through small steps of spreading smiles on the faces of everyone who walked through the doors.


Our rich history is one that we love to tell because of the inspirations it generates for us and hope others get from it. We continue to expand through partnerships with other passionate brands. This is important in staying through to our promise of sharing happiness through unique tastes.


The enterprise expanded to spread smiles to new sets of people. Two more brands were introduced to the public by the happiness experts — Einstein Cafe and Papa Kanafa. Applying the same standards of quality measurement and innovative menu, both brands were instant hits.


In August 2015, newer ideas spurred us to incorporate some popular brands of chocolate and biscuits into our ice-cream creation, and this sauce we created was the start of something new and wonderful. A new upbeat modern menu was introduced in all branches, affecting the franchising decision for all brands. Within a few months of applying the new menu, there was a Franchisee in Doha and another in Riyadh.


Towards the last part of the year 2017, a new brand was introduced. The Burgerat is a burger joint that aims to raise the bars and standards in taste and service. The brand was a hit. It started expanding into the gulf region in 2018, a year after it was opened in Kuwait.


By the end of 2019, we had created unlimited happiness through more than 100 branches in over 57 cities spread across ten different Middle East countries.


Farouj Abo El Abd was opened


is to revolutionize the food and beverage industry, as well as the construction and design sector, by infusing the traditional tastes and designs of Aseer Time’s homeland into our products and services. We want to give the rest of the world a taste of Arabian cuisine and dining at our restaurants, cafes, and sweet and confectionery outlets. 

At Aseer Time Group, we aspire to display the adventurousness and creativity of Arabian architecture and design through our very own design and construction company, Signature Interior. Like its name infers, the services rendered will have our core values signed on them.


is to be a global name. We aim to widen our customer base by expanding to several locations in different cities all over the world. We envisage our brands becoming leading figures everywhere possible. Aseer Time is committed to ensuring that our consumers get the best products and services that our brands have to offer. 

We believe in building great relationships with our customers by making them happy with their purchases and the services we deliver to them. We are also of the mindset that everyone deserves to be satisfied. This is why we are driven to spread happiness globally. 

Our promise at Aseer Time is to foster continued happiness among people and put smiles on their faces through satisfying their unique tastes.

Every time you walk into any of our outlets, we hope to serve you outstanding meals and beverages just the way you want them.

 We know the world and everybody in it needs happiness and we’ve taken up the duty to share it with you your own way.


Phone: + 965 60065377
18th Floor – Ali Tower – Al Mirqab – Kuwait